#RehabIsCritical Campaign
Thrive, Not Just Survive
Critical care may save our lives, but we need support and rehabilitation to give those lives back to us. Launched in 2021, our campaign highlights that recovery can take 18 months or longer.
Why Goal Setting?
It provides direction, motivation, and a sense of accomplishment, ultimately enhancing engagement and confidence in the recovery journey.
NCEPOD Report
"Rehabilitation following Critical Illness" (June 2025)
- Structured rehab insights
- Best practices for clinicians
- Audit & QI project guidance
How Can You Get Involved?
ICU Professionals
- Download editable template sheets
- Share patient wins online @icusteps
- Order inflatable footballs for your team
In Your Recovery
- Share goals with loved ones
- Use the #MyRehabGoal sheet
- Send us your photos and stories
We are proud members of:
National Post-Intensive Care Rehabilitation Collaborative
Community Rehabilitation Alliance (CRA)